nxtMINI podcast episode 15

On this episode of nxtMINI podcast we cover the 2011 Detroit Auto Show (NAIAS) MINI Paceman Concept, December sales figures, MINI Connected with Pandora and other information. So tune in and enjoy! Motor On!

nxtMINI podcast episode 015

MINI Connected with Pandora

 

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MINI USA ANNOUNCES ITS FIRST PARTNERSHIP TO DEVELOP THIRD-PARTY APPS FOR MINI CONNECTED
Pandora® internet radio named as the first MINI Connected Approved App

• MINI USA and Pandora® collaborate to enable Pandora service through MINI Connected on MY 2011 MINI vehicles
• Customers will be able to operate Pandora using existing vehicle controls
• Additional third-party apps to be announced soon

Las Vegas – January 5, 2011… MINI USA announced today that the company is collaborating with Pandora to develop the first third party app for MINI Connected. Upon completion, Pandora internet radio will be available at no charge and allow customers to access and control Pandora through the existing MINI Connected system.

All 2011 MINIs equipped with MINI Connected will be able to stream Pandora, enabling access to personalized internet radio across the entire vehicle lineup. Unique features to the MINI Connected app will include popular Pandora features, such as: easy access to existing stations, the ability to create new ones using the car interface and high-resolution, color display of album art.

“Integration of Pandora has been highly requested by our existing owners and potential new customers,” said Stephan Durach, Director of the BMW Group Technology Office Palo Alto. “We are pleased that we are able to partner with Pandora and look forward to offering this function across the MINI product range in a way that is simple to access and safer to operate.”

Once development is complete, MINI customers will be able to download Pandora, which will immediately work with their existing MINI Connected systems. The Pandora internet radio integration, like the existing MINI Connected functions, will be seamless.

“We’re thrilled that MINI is making Pandora available to customers across its full range of vehicles, thereby enabling people to enjoy their personalized radio stations while on-the-go,” said Jessica Steel, Executive Vice President of Business Development for Pandora.

Demonstrations of the forthcoming app and its functionality in MINI vehicles will be offered this week during the Consumer Telematics Show and Consumer Electronics Show in Las Vegas, NV.

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MINI sales up-best december since 2002

BMW Group U.S. Reports December 2010 Sales

04.01.2011 | Press Release

BMW brand sales up 12% in 2010

MINI achieves its best December since the US launch in 2002

 

Woodcliff Lake, NJ – January 4, 2011… The BMW Group in the U.S. (BMW and MINI combined) reported December sales of 27,600 vehicles, an increase of 16.9 percent from the 23,617 vehicles sold in the same month a year ago.  For 2010, the BMW Group in the U.S. reported total sales of 265,757 vehicles, up 9.9 percent compared to the 241,727 vehicles sold in 2009.

 

“As we’ve seen throughout the last six months of 2010, consumers in December clearly felt more confident about the future and showed it in their purchases.” said Jim O’Donnell, President and CEO of BMW of North America, LLC. “We really like the momentum we’re getting as a result of this and along with our continual aggressive new model launches from BMW and MINI in 2011 we have real optimism we will continue growing our business with profitable sales in the new year.”

 

BMW Brand Sales

Sales of BMW brand vehicles increased 15.7 percent in December for a total of 23,280 compared to 20,128 vehicles sold in December, 2009.  For the year, BMW brand sales were up 12.0 percent to 220,113 vehicles compared to 196,502 vehicles sold in 2009.

 

In December, best performing vehicles included the 5 Series, up 28.9 percent to 5,045 units; the 3 Series, up 12.3 percent to 10,067 units; the X5, up 12.1 percent to 3,939 units and the X6 up 52.8 percent to 859 units.  Overall, the BMW SAV segment (X3, X5, X6) continued to show significant growth with sales up 26.9 percent for the year to 48,108 units compared to 37,925 in 2009.

 

 

BMW Pre-Owned Vehicles

In December, sales of BMW used vehicles (including certified pre-owned and pre-owned) decreased 2.0 percent to 15,714 vehicles from the 16,031 vehicles sold in December 2009.  For 2010, total BMW used vehicle sales were up 4.3 percent to 168,762 from the 161,794 units sold in 2009.

 

MINI Brand Sales

MINI USA reported sales of 4,320 automobiles in December, an increase of 23.8 percent from the 3,489 in December 2009, making it the most successful December ever for MINI in the USA.  For the year 2010, MINI reported sales of 45,644, an increase of 0.9 percent from the 45,225 sold in 2009.

 

Table: Sales BMW of North America, LLC, December 2010

Dec.

2010

Dec.

2009

% YTD

2010

YTD 2009 %
BMW brand

23,280 20,128 15.7 220,113 196,502 12.0
BMW passenger cars 17,663 15,534 13.5 172,005 158,577 8.5
BMW light trucks

(SAVs)

5,647 4,594 22.9 48,108 37,925 26.9
MINI brand

4,320 3,489 23.8 45,644 45,225 0.9
TOTAL Group

27,600 23,617 16.9 265,757 241,727 9.9

nxtMINI podcast episode 14

On this episode we talk about:

November sales for BMW Group: http://nxtmini.com/2010/12/01/november-mini-sales-figures-and-bmw-group/

MINI Countryman commercial 1: http://nxtmini.com/2010/12/02/winter-mini-countryman-commerical/

MINI Countryman commercial 2: http://nxtmini.com/2010/12/02/winter-mini-countryman-commercial-2/

MINI Cooper virtual ad in Canada: http://nxtmini.com/2010/12/13/mini-cooper-vending-machine-ad/

MINI Paceman to be revealed at the Detroit Auto Show: http://nxtmini.com/2010/12/18/mini-paceman-concept-with-video/

MINI Connected iPhone app: http://mynextmini.info/2010/12/17/mini-connected-app-now-in-itunes-us/

MINI Connected commercial: http://nxtmini.com/2010/12/23/mini-connected-commercial/

Check out: http://www.runnamc.com/

Listen to episode 14 of nxtMINI podcast

Just as a reminder, you can find the podcast in iTunes, so download it to your favorite mp3 player from there.

We would like to wish everyone a Merry Christmas and a Happy New Year! There’s also a surprise at the end of the episode so stay tuned to the end!

MINI Connected commercial

Here’s a new video showing the MINI Connected in action. Enjoy and Motor On!

Changeover at MINI Design

Changeover at MINI Design. Gert Volker Hildebrand hands over the running of the MINI Design team to Anders Warming at the end of the year.

01.12.2010 | Press Release

Munich . After 10 successful years at MINI Design, Gert Volker Hildebrand is handing over the running of the MINI Design studio to Anders Warming at the end of 2010. Gert Hildebrand will be leaving the company on 31.12.2010.

Gert Volker Hildebrand (57) has been responsible for the complete design development of the MINI brand since January 2001 and, with his design team, has shaped the development of the MINI brand portfolio. Over the last 10 years, the head of the MINI Design studio has provided the impetus for countless MINI vehicle concepts and for the entire design development. Alongside the further development of the third generation of the classic MINI, the MINI Cabrio and MINI Clubman were also created under his leadership. This year, Gert Hildebrand and his team added a real 4-door version to the MINI brand: the MINI Countryman, launched in September.

The MINI Coupé and MINI Roadster concepts presented in 2009, which will be appearing on the market in 2011 and 2012, were also created in the MINI Design studio under his guidance. Apart from designing cars, Gert Volker Hildebrand has also devoted himself to encouraging young designers and to talking about design in institutions and to the public.

Anders Warming, head of Exterior Design, BMW Automobiles, started working for DesignworksUSA in California in 1997. Following this, the 38-year-old Dane was employed in various positions as an automobile designer before coming to Munich in 2005 as Team Leader, Advanced Design, BMW Group. In 2007, he took over as head of Exterior Design, BMW Automobiles. Under his leadership, the BMW Z4, BMW 5 Series and the BMW Concept 6 Series Coupé, presented at the Paris Auto Show, were created.

“I would like to wish Gert Hildebrand all the best for the future and thank him for working with us so well and so successfully”, says Adrian van Hooydonk, head of BMW Group Design. “Anders Warming has the expertise, the necessary experience and the intuition to take the MINI brand, with the support of the entire MINI Design team, into a ever more successful future.”

2011 MINI Countryman presentation

Product Presentation – The All-New MINI Countryman
Vinnie Kung, MINI Product Manager – MINI USA

In October, MINI’s Product Manager, Vinnie Kung, presented an overview of the technical specifications for the all-new MINI Countryman. The presentation includes details about the vehicle’s design and its focus on versatility, the optional ALL4 system, and the standard equipment and optional features available on MINI’s biggest small idea.

Countryman Press Launch Final

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